Starbucks HolidayMY ROLE
Account Lead, Starbucks Holiday
AGENCY
Big Spaceship
360 CAMPAIGN
Film, Social, Creator, Radio
For Starbucks, Holiday 24/25 was a chance to put people at the heart of the season. The creative moved toward something more personal: the anticipation of seeing familiar faces, the rituals we return to, and the small gestures that make us feel remembered. It reflected a return to the human connection at Starbucks’ roots, celebrating the ways a cup of coffee—and the partners behind it—can help people show up for one another.
As account lead on the campaign, I connected the people and decisions behind the work, from the earliest strategic conversations to launch. Across concepting, planning, shoots, and final edits, I kept teams aligned and the work moving with care.
Brand FilmDirector: Henry Alex-Rubin
Social & CreatorPhotographer: Julia Stotz
